Why Fans Are Selling Festival Tickets To Earn Everything From Free Admission to Golden Toilets

For the past four summers, Jack Fosseyhas enjoyed ending his university semester by celebrating with his friends at the annual British music festival Bestival. In 2014, he purchased a general admission ticket and camped out for the weekend festivities with his usual crew.

But the following year, he and his friends all went for free, and were treated to a variety of first class amenities. The reason: he sold 62 Bestival tickets as an ambassador for Verve, a word-of-mouth sales software for live entertainment.

"I actually sold the most tickets in the U.K. so I hit the top prize tier," he tells Billboard. "A speed boat picked me up in South Hampton and took me to the festival on the Isle of Wight. I was able to bring five or six of my mates and they gave us champagne along the way. It was pretty awesome." The 22-year-old Fossey was awarded a free ticket to the four-day fest, a VIP camping spot for himself and up to 10 pals, a t-shirt, and passes to watch the show behind the venue’s main stage.

see more on  Billboard